AI-driven marketing transformation: From vision to execution
Practical insights and recommendations from a CMO on piloting AI in marketing for a B2B SaaS company
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Carrie Mahon
Carrie is an experienced marketing leader in the B2B technology space and is an expert in market intelligence, branding, product marketing and marketing transformation. Carrie has held executive marketing positions in the B2B technology space including EMS Software, IBM, Windstream Enterprise, and Comcast Business. Carrie holds an MA in Quantitative Political Research from Columbia University and a BA in Political Science from the University of Rochester.
User Reviews Propel Unanet in G2’s Latest ERP Rankings; Now It’s Your Turn to Weigh In
by Carrie Mahon
published on April 24, 2023
See why Unanet consistently earns high ERP system rankings from G2, along with many other accolades!
New ERP & CRM Features Help GovCon and AEC Customers Get Their Business Ahead
by Carrie Mahon
published on June 2, 2022
Unanet released GovCon 22.3, AE 22.3, and Unanet CRM 22.3, all of which offer enhancements to Unanet’s award-winning platforms.
Easy Does IT: Our Commitment to Customers
by Carrie Mahon
published on April 27, 2022
Among the many factors on which B2B companies are measured, one in particular has gained importance during the past couple of years, and that’s the ease of doing business with an organization.
One-Third of Unanet’s Customers Made the Switch From a Competitor. Here’s Why.
by Carrie Mahon
published on January 18, 2022
Why customers made the choice to switch from Deltek and why we won 70%+ of the time when we were head to head with Deltek.
Unanet’s ERP Solutions Earn High Honors in Latest G2 Ratings
by Carrie Mahon
published on January 6, 2022
The users of project project-based enterprise resource planning (ERP) systems have once again rated Unanet’s solutions among the best in their class.
Customers Name Unanet a High Performer in G2’s Quarterly Reports…Again!
by Carrie Mahon
published on June 22, 2021
Project-based ERP software users have spoken, and their verdict is clear: Unanet performs better than most solutions in its class.
The Importance of Data for Project-Based Businesses
by Carrie Mahon
published on June 3, 2021
Project-based organizations are built on and driven by data.
Cosential Innovates Further to Help Architecture, Engineering, Construction Firms Pursue & Win More...
by Carrie Mahon
published on January 13, 2021
New solutions designed for a data-driven COVID-19 recovery and beyond