What is a CRM? And Why Does Your Business Need One?
A beginner’s guide to CRM solutions — what they do, how they work, who they impact, and why you should care about having a good one.
Articles
Posts about CRM:
Increasing Win Rates with a CRM for Government Contractors and a Robust Capture Process
by Rich Wilkinson
published on July 6, 2022
When win rates are high and competition for projects is limited, a government contracting business might be able to get by managing opportunities with spreadsheets and the lack of a formal capture process.
Easy Does It: Five Keys To Curating An Effortless, Loyalty-Building Customer Experience
by Craig Halliday
published on July 6, 2022
Whether your company sells home furnishings or software, being easy to do business with means embedding certain customer experience (CX) fundamentals into your organizational DNA. Here are five that have proven important in serving and supporting...
Is the Seller-Doer Model Right for Your AEC Firm?”
by Lucas Hayden
published on June 2, 2022
Find out what factors to consider before making the switch and how to set your seller-doers up to thrive.
New ERP & CRM Features Help GovCon and AEC Customers Get Their Business Ahead
by Carrie Mahon
published on June 2, 2022
Unanet released GovCon 22.3, AE 22.3, and Unanet CRM 22.3, all of which offer enhancements to Unanet’s award-winning platforms.
Easy Does IT: Our Commitment to Customers
by Carrie Mahon
published on April 27, 2022
Among the many factors on which B2B companies are measured, one in particular has gained importance during the past couple of years, and that’s the ease of doing business with an organization.
Like It or Not, You're Leaving a Legacy: How AEC Leaders Can Positively Impact Clients and Workforce
by Sarah Lorek
published on March 9, 2022
Here are the key steps senior decision-makers can take today to ensure they are positioned for a better future tomorrow.
Capturing and Winning New Business – Where to Start?
by Sarah Lorek
published on March 9, 2022
For Business Development & Sales executives in the AEC industry, the question of how to create winning growth strategies can keep you up at night.
The Pandemic’s Impact on Marketing and Business Development: One Firm’s Story
by Rich Friedman
published on March 2, 2022
Forward-thinking AEC firms are institutionalizing the best of the changes that the COVID-19 pandemic forced on the business world and our industry.